Leverage Your PR · Platinum
Your coverage
landed.
We'll take it
from here.
The done-for-you post-PR strategy for exceptional founders who are ready to hand over their coverage and watch it become the authority engine their business deserves.
Book your consultation callSound familiar?
You have been saying it for years.
I really should do more with my PR.
That feature in Forbes. The podcast that got shared two hundred times. The interview that made your phone go quiet for a day before going crazy again.
You worked hard for it. You invested in it. And when it landed, it felt exactly as it should.
Then it went quiet.
Not because the PR failed. Not because your business isn't already exceptional. But because PR coverage without a post-PR strategy is like lighting a fire and walking away before it catches.
You knew there was more that could be done with it. You just haven't had the time, the team or the roadmap to do it. That's exactly where we come in.
This is the natural next step after brilliant PR. And from this point, consider it handled.
Great coverage deservesLeverage Your PR Platinum · Big Brand Impact
a great strategy.
The service
Not a course. Not a template.
A fully managed service.
You hand it over. We handle it. You see the results. It really is that simple.
We take your existing PR coverage and build a complete post-PR strategy around it, then execute it for you, end to end. Every piece of coverage you have earned becomes a carefully deployed asset. Every interview, every feature, every mention repositioned, amplified and working consistently in the background to attract the right people into your world.
While you focus on your clients, your team and your next move, we are turning your spotlight into a steady, sustainable pipeline.
Audit
We start with a complete audit of everything you have. Most exceptional founders are sitting on more gold than they realise.
Strategy
We build a bespoke post-PR strategy around your business goals, positioning and the clients you want to attract.
Execution
We execute it for you. Consistently, strategically and with the level of care your brand deserves.
Momentum
Coverage that once sat dormant starts working. Inbound interest builds. Your reputation compounds.
The proof is in the numbers
One client. Nine months.
Everything changed.
One client came to Leverage Your PR Platinum with something most founders have and almost none use properly. Strong PR coverage and no strategy for what happened after it landed. Over nine months, we changed that completely.
Coverage we amplified
Not secured. Amplified. Transformed from fleeting moments into months of purposeful, strategic content that kept working long after each feature went live.
The growth
Social media followers more than doubled. Views increased by 500%. No paid advertising. No new PR spend. Just existing coverage finally being used properly.
The opportunities
Inbound press enquiries for expert comment, podcast invitations and new opportunities began arriving without pitching. Because when your visibility is consistent and strategic, the right people find you.
The financial reality
With an average client value of £3,500, just two new clients over six months could cover your entire investment.
Given the reach of The Times, The Telegraph and Woman & Home alone, that is not ambitious. It is conservative.
Two new clients at an average value of £3,500. That is the entire investment covered. Everything after that is return.
One media moment became months of high-impact content. People were messaging to say they saw her in the national press and online at the same time. Opportunities she might never have seen before started opening up.Platinum client · Nine months · Leverage Your PR Platinum
That is not luck. That is Leverage Your PR Platinum.
Who you are working with
20 years of turning
coverage into authority.
With over 20 years in communications, media and PR I know how hard you work to get visible. I also know how frustrating it is when your hard-earned coverage isn't doing what you know it should.
You don't need a social media manager. You need a Brand Communications Strategist who knows PR, understands strategy and can make your brand assets work harder for you than they ever have.
You earned the coverage. Your best asset is already out there. With Leverage Your PR Platinum, we will make your original investment work harder for you. Trust me, this is the most underused asset you already have.
She publicises it, promotes it and transforms it into content that enhances my position as a thought leader and expert in my field. She also positions me brilliantly for new opportunities, opening the door to podcasts and interviews that align perfectly with my goals.Evie Stanway, Break-up Divorce Coach, Author, Speaker
What is included
Everything handled.
Nothing left to chance.
Onboarding and handover call
We gather everything we need to build your strategy. After this, you can step back entirely. Your job from this point is simply to show up for the results.
Full PR asset audit
A complete assessment of every piece of coverage you have, identifying what carries weight, what can be refreshed and where the highest-leverage opportunities sit.
Bespoke strategy and full execution
We build and execute your post-PR strategy end to end. We can work with your existing social media team or handle everything ourselves. We will discuss what suits you best on the consultation call.
Regular progress reviews
You will receive Platinum Progress Notes and regular reviews at a frequency that suits you. You always know what is happening, without needing to be involved in the detail.
In practice
She already had the PR.
She just needed it to work.
Television. Radio. National press. Real coverage secured by a professional team. And it still wasn't building her business the way it should. Because getting featured and knowing what to do after you are featured are two completely different things.
Once she had a system to leverage what she already had, everything changed. One media moment became months of authority assets. New opportunities started landing consistently. Her national press features and social presence started working together.
Audiences were messaging to say they were seeing her everywhere. Her reputation was solid. Her pipeline was moving.
"There is no more scrambling for what to post. Every piece of content has a clear purpose."
"People keep telling me they see me everywhere and I haven't done anything new."
She didn't need more visibility. She needed to make the visibility she already had actually count.
Who this is for
Platinum is for founders who
are done leaving it on the table.
You are not a first-time founder hoping PR might work. You have already backed yourself, invested in your visibility and seen what great coverage looks like.
- You have strong PR coverage and know you are not maximising it
- You are too busy running your business to execute a post-PR strategy yourself
- You want a premium, hands-off service that actually moves the needle
- You are done leaving opportunity on the table and ready to make your PR investment count
- You understand the value of what you have and want someone exceptional to run with it
This is not for founders who are still waiting on their first piece of coverage, looking for a DIY toolkit or want to be heavily involved in the execution. Platinum is for those who are ready to hand over and trust the process completely.
The system works
What founders say
Amanda helped me see that PR doesn't have to be a fleeting moment. She created a content strategy that transformed my features into something I could use repeatedly and intentionally.Emma Hine, Business Strategist
Amanda doesn't spin stories. She reveals the truth you have been underplaying and gives you authority to own it.Joanne Pagett, Women's Wellness Coach
Working with Amanda has been an absolute game-changer. She knows how to make that publicity work for you. A feature is not the finish line. It is the starting point.Evie Stanway, Break-up Divorce Coach, Author, Speaker
Amanda Wagg
Amanda Wagg
Brand Communications Strategist · Big Brand Impact
Twenty years in communications, media and PR. Inside high-stakes public sector organisations and alongside founders building something genuinely worth talking about.
I have helped founders and organisations find the story at the heart of what they do and turn it into something that works. Not just sounds good. Actually works. I will tell you what you need to hear. I will challenge what isn't serving you. And I will make sure your coverage is finally doing what it was always capable of.
If you want a yes person, don't call me.
A considered investment
Leverage Your PR
Platinum
Two options · Minimum term six months · Select availability
The consultation call is free and genuinely useful whether you go ahead or not. We will look at your specific coverage, identify where the opportunities are and you will leave with a clear picture of what is possible. No pressure. No hard sell. If we are a fit, I will tell you. If we are not, I will tell you that too.
Book your consultation callPlatinum is a bespoke, fully managed service. We only work with a select number of founders at any one time. Places are extremely limited.
Where coverage becomes momentum.Leverage Your PR Platinum · Big Brand Impact Book your consultation call
Seamlessly.
Questions
Got questions?
Good.
I already have a PR agency. Will this conflict with what they do?
Not at all. In fact it complements it perfectly. Your PR agency's job is to secure the coverage. Ours begins the moment it lands. Think of Platinum as the strategy that makes everything your PR agency works so hard to deliver actually count. The two work beautifully in tandem.
How involved do I need to be?
As little as possible and that is the whole point. After our initial onboarding session you can step back entirely. You will receive regular Platinum Progress Notes and reviews but the execution is entirely on us. Your job is simply to show up for the results.
How is Platinum different from hiring a social media manager?
Platinum is a senior strategic service, not a task-based one. We are not scheduling posts or repurposing content for the sake of it. We are building and executing a deliberate, bespoke post-PR strategy designed to position you as the authority in your space. The thinking, the strategy and the execution all sit with us at a level that a social media manager simply isn't equipped to deliver.
My coverage is years old. Is it too late?
Absolutely not. Some of the most powerful coverage assets we work with are pieces that were never fully leveraged at the time. Great PR has a longer shelf life than most founders realise and in the right hands, older coverage can be just as potent as something that landed last week.
How long before I start to see results?
Platinum is a compounding asset rather than an overnight fix and any service that promises otherwise isn't being honest with you. Our clients typically begin to notice a shift in inbound interest and the quality of conversations coming their way within the first few weeks. The longer we work together, the more momentum builds.
How do I know if I'm ready for Platinum?
If you have strong PR coverage, know you are not maximising it and are ready to hand it to someone who will, you are ready. If you read this page and felt like it was written for you, it probably was. The next step is a conversation and we would love to have it.
